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HUMANA
MEDICARE ENROLLMENT

THE CHALLENGE:

Humana healthcare wanted to remind its members of the enrollment deadline and provide them with their plan options simply, with a look that was fresh and inviting.

THE SOLUTION:

Our team built a simple, scannable chart to help members determine which plan was best for them, then ideated + developed a warm vector graphic style that utilized brand colors and made signing up for Medicare as a simple and stress-free service. The four videos ran on social media and concurrently on the Humana website. 

CD: Patrick Bennett
ACD: Seth Kessler
CW: Dave Keener
AD/Designer: Tim Ferguson
Production: Mike Furth